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“Clean Makeup,” “No Nasties,” and “Non-Toxins Makeup” are trendy phrases in recent years, but few comprehend what they imply. Using one of the most valuable resources, “The Internet,” customers are attempting to learn more about the substances and treatments they apply to their faces and skin. While social media and the internet may be useful and educational, the sheer number of alternatives accessible to us can be perplexing.
Shopping and investing in beauty care, skincare, or cosmetics may be difficult when it comes to understanding what your skin requires. The words that circulate in the community from time to time might make customers’ selections even more complex. The terms “clean,” “natural,” and “organic” do not have the same basic definition, yet they are frequently used interchangeably.
What is “Natural Makeup”?
Natural makeup does not include synthetic chemicals and might be a plant, mineral, or animal byproduct. Natural substances are not necessarily safer and healthier. Despite being 100% plant-based, fragrant essential oils (especially citrus oils like lemon and bergamot) are renowned for being major culprits of skin irritation.
What is “Organic Makeup”?
Organic makeup is derived from organic crops, making the basic material devoid of chemical fertilisers and genetic alteration. True organic makeup can be 70-90% organic in terms of materials and formulation, as cosmetics require preservatives, whether synthetic or natural, to improve the product’s shelf life for longer use.
What is Clean Makeup?
“Clean cosmetics” and “clean beauty” are the latest industry buzzwords. The basic concept of clean cosmetics or clean beauty is that the goods should not include any poisonous or dangerous elements in the manufacturing process or composition that may alter or harm the human body in the long term.
One of the harmful chemical preservatives used in the beauty business to extend the shelf life of cosmetics is “paraben.” As a consequence, firms have gone paraben-free, helping to advance the cause of clean cosmetics for all while simultaneously generating more skin- and body-friendly products.
Why is clean makeup preferred by every woman nowadays?
As you can see from the above assertions and descriptions, “natural” and “organic” cosmetics do not have any criterion or direct link to makeup being safe for the body or skin. It interacts more with items that include natural or organically cultivated substances. While natural and organic products offer advantages, many plant-based compounds, such as perfumes, can cause skin damage and irritation, resulting in breakouts and other problems in the future, while being fully natural and organic.
Consumers are attempting to get more knowledgeable about the substances and terminology in order to shed some light on the subject and leave the darkness of marketing behind. As the usage of cosmetics has expanded from special events such as parties or celebrations to everyday offices and colleges, it is critical to seek makeup that can keep your skin safe while still performing well. Look for businesses like Kiro that are open about the process and ingredients that go into their goods, such as highlighters, liquid lipstick, bullet lipsticks, mascara, and more, so that the consumer can make an informed selection for their skin.
The Kiro products contain ingredients like
- Jojoba oil attracts water to your skin, providing extra moisture.
- Avocado oil is anti-inflammatory and soothing to the skin.
- Rose Hip Oil hydrates, brightens and evens out skin tone.
- Vitamin C hydrates brighten and even out skin tone.
- Apricot oil moisturises, softens, and revitalises your lips.
- Shea Butter: Its very nourishing recipe softens the lips.
- Calendula oil heals, moisturises, and calms irritated skin.
- Argan Oil: Rich in Vitamins E and C, it moisturises, reduces irritation, and keeps your skin looking young.
- Mango Seed Oil: Provides skin protection, improves collagen synthesis, and decreases the indications of ageing.
- Mango Butter: A fatty acid powerhouse, it cures dry and chapped lips.
- Cupuacu Butter: Attracts water to the lips and increases flexibility.
- Cocoa butter is high in Vitamin E and is well known for its restorative and healing properties.
- Murumuru Butter: Helps to keep lips hydrated by locking in moisture.
To summarise, using clean makeup instead of outdated, hazardous toxin-filled cosmetics will prevent your skin from skin damage. Kiro’s clean cosmetics collection aims for skincare-infused, high-performance makeup that is suitable for daily usage. This has assisted many women in improving their skin and looking attractive and safe every day, whether for a special event or just to face the long working day with a Boss Lady attitude.